Sony Xperia XZ2 has the first major promotion. I remind you that the smartphone came to Polish stores only a few days ago. This is proof that its initial price was too high. The pre-sale success, which was reported by Sony, was thanks to the free console.
Sony happy with the presale
Sony Xperia XZ2 went to Polish pre-sale in the middle of March, and for a few days is available for regular sale . The initial price was set at PLN 3599 . That's a high amount and Sony was aware of that because it offered the first buyer a gift in the form of PlayStation 4 Slim.Dear customer, apparently pleased the gift, because Sony was very happy with the results of the presale. The Polish branch of the company claims that the Xperia XZ2 sold three times better than the Xperia XZ Premium. Of course, specific numbers are not given, so it is not really known what success rate is. In addition, everything indicates that maintaining interest in this model without a console can be difficult. This is evidenced by even the first serious promotion for the Xperia XZ2 .
Sony Xperia XZ2 in promotion
The Scentre store currently sells Sony Xperia XZ2 smartphone in black for 3299 PLN , which means 300 PLN discount compared to the standard price. This is one of the most interesting offers on the market . A bit smaller rebate has a green variant, sold for 100 zlotys more .
The console saved the situation?
Such a fast drop in the Xperia XZ2 price suggests that the interest in pre-selling this model is due to the free console , not the phone itself. Now, Sony does not give such a bonus anymore, so it has to look for a different way for customers to buy this year's flagship. As for now, the simplest method has been reached and the Xperia XZ2 price has been lowered. The problem is that the first promotion for Xperia XZ2 appeared a few days after the smartphone was introduced to stores. This clearly suggests that its initial price was too high, and the phone itself can quickly lose its value. Customers can therefore withhold the purchase, waiting for further discounts, and this will not give Sony reasons to be satisfied .
Our review of Sony Xperia XZ2
Is it worth buying a Sony Xperia XZ2 smartphone? This you will learn from our test of this phone: https://www.gsmmaniak.pl/829422/test-sony-xperia-xz2/ If you are looking for something else, take a look at our review of Sunday promotions.