Have you ever wondered how much it cost to be the # 1 search engine on Apple devices? We just met the amount Google will pay for this privilege this year … and it's huge.
Apple smartphones are very popular. So it's no surprise that Google is keen to stay as long as you can find information from the Cupertino Group's search engine. Anyway, it is said to be a very lucrative business for Google . Predictions indicate that about 50% of Google's mobile search revenue comes from iOS-powered devices. How much will Google pay Apple for being the # 1 search engine on iOS devices? According to Bernstein analysts, this year's deal between businesses is $ 3 billion . This is a powerful injection of money for a company with a biting apple logo and thus an increase for its service department. Last information about a similar contract came from 2014. At that time, it was only talked about as much as $ 1 billion. As you can see, this is a win-win situation for both companies. Such dependence will probably remain intact for a long time and both companies will want to continue working together. On the other hand, if Google feels confident enough that users will anyway use their services then they can withdraw from the deal and save a few billion. Source: CNBC